Saturday, January 17, 2015

Text and Logo

   Text in photoshop has many ways can do. It is common that you use text or you type text horizontally but instead of horizontally you can use it vertically. And you can change the font, colors, font size, anti-aliasing (sharp, crisp, strong and smooth), tracking and leading. Tracking it is the space of each letter. And leading is the distance of each word. You can create warped texts and you can use faux bold it means false or fake. At the right corner you can see my name its font style is Showcard Gothic and by using the create clipping mask I put the galaxy image into it. 

   Logo is a graphic mark, emblem or symbol commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logo has 3 types the text based for example is the logo of the Coca-Cola.  For emblem or iconic is Nike, Apple, Addidas. And for illustrative or illustration the Mozilla Firefox, Chrome, Wikipedia and etc. There are characteristics of a good logo design. First is to create a simple logo but you can see the meaning into it. Second you can redraw it in the sand. Third make sure that it has two colors or less and lastly from colored version it can be converted in black and white.  

 

No comments:

Post a Comment